ProductX Review: Is This WooCommerce Builder Worth The Hype?

Gutenberg can do most of the basic things for which WordPress users depend on third-party builders. However, it can still not fulfill all the requirements that can be done with popular builder plugins like Elementor, Divi, etc. Fortunately, some Gutenberg-based plugins help to create professional-looking websites without leaving the Gutenberg ecosystem. 

Although the count is minimal, add another one to the list of essential Gutenberg blocks plugins. It is for WooCommerce store owners who want to expand the functionalities of WooCommerce without using the traditional builder that stops their sites from loading faster.

About ProductX

ProductX is a Gutenberg-based plugin for WooCommerce. It offers all the features that are required for creating ideal WooCommerce stores. But today, I will only discuss the newly introduced Gutenberg WooCommerce Builder of ProductX.

It is one of the most powerful addons for ProuductX. Although it was released long before, it is getting improved day by day. With this Woo Builder, one can easily design the perfect WooCommerce stores they have always wanted. Moreover, it is developed to work simultaneously with the Gutenberg blocks. So the Gutenberg store owners don’t need to worry about the loading time. 

What can you do with the ProductX WooCommerce Builder?

If you have been using WooCommerce for some time, you should know that it automatically sets up a basic store for you. And that basic store has all the pages required for a basic online store. 

Now the question is, why should we also use a Builder? 

Well, you wouldn’t want to stick with the default designs for so long. You would surely want to make your site visually appealing. That’s where the WooCommerce Builder comes into play. It lets you create templates exactly how you want. And once you publish them, the templates will be replaced with the default ones.

So that you do not need to be dependent on the default design of the WooCommerce plugin or any theme, with ProductX Builder, it is quite possible to create professional and visually appealing online stores, even with a free theme. 

Why is the ProductX WooCommerce Builder so Special?

At first impression of the ProducrX Builder, you may think nothing new is offered. But the reality is different. Yes, there are many existing Builders available that offer the same features and flexibility. Even the most popular builder, like Elementor, also offers the same features. But users face a common problem while using a traditional builder for WooCommerce.

Almost all of the traditional builders come with heavy coding structures. For this reason, sites become slow. It sounds like a minimal issue, but actually, it’s not. A slow-loading online store loses customer satisfaction. Because, as a customer, we want to save time while online shopping. 

So if we see that one site is loading slower, we will go to another one. We just need to search with the product names, and we will get hundreds of stores to explore. So as there are plenty of options available, it’s normal that one will not waste time if your site takes too much time to load.

Another problem for the slow-loading sites is that they don’t rank higher on the SERP. So there is no doubt that no one wants to have an eCommerce site that loads slower.

But the question is, what is the solution to this? 

Exactly solving this issue, the ProductX Woo-Builder was developed. As you already know, it is a Gutenberg-based builder. So with this one, there is no risk of slow-loading stores as it works similarly to the default WordPress Gutenberg editor.

So it is clear that we should use this exclusive Gutenberg-based WooCommerce Builder instead of the traditional ones. But another question needs a proper explanation, is it capable of fulfilling all the requirements?

Yes, it is an all-in-one solution that fulfills all the requirements as an ideal Woo-Builder should do. Don’t trust me? You don’t need to, just check out the below offerings and decide for yourself.

Premade Templates

ProductX Builder comes with premade templates for all pages. So one can easily import any available templates and replace them with the default one. It will be a jump start while you dynamically redesign a WooCommerce store. However, it is also possible to customize the premade templates if required. 

40+ Store Building Blocks

Everyone has different perceptions and choices. Normally, you may not like the readymade templates. Or you have a dedicated designer who has developed a store design that you want to achieve with this builder.

You can go for the create from scratch option. And then just play with the site builder blocks and their customization options. You can achieve any kind of layout as it uses the Gutenberg ecosystem.

Drag and Drop Building Blocks

All the available site-building blocks and even the product blocks are drag and dropable. So it is easier for you to add the blocks to your desired position while building any templates from scratch. And for separating the section to left and right, the Gutenberg column block will be handy for you. 

Create Templates Dynamically

As ProductX offers dynamic building features, you do not need to worry about the content/products of your store. You just need to design the outlook of the template and select the correct conditions. The templates will automatically apply to the pages you have chosen as a condition.

Effortless Condition Selection

It’s good to see that the condition selection is easier and more effective. Because the newbies to WooCommerce and WordPress may not know about the WordPress template hierarchy and Overriding WooCommerce templates programmatically. For example, if you want to create one single template for all product pages, it will be easier for you. 

But what if you want to create separate templates based on specific categories? 

Don’t worry ProductX got your back. With the Builder of ProductX, You can not only create a single template for all categories but also specific categories as well.

Manage Everything in one place

Last but not the least, all the WooCommerce Builder features are located in one place. So that there is no chance of being lost, you can easily create, manage, and customize templates from one place. Not only that, but you can also edit the conditions of any templates without even opening them.

Gutenberg WooCommerce Builder: Is it Worth The Hype?

The WooCommerce Builder has been recently reintroduced for ProductX as a complete WooCommerce solution. Within a short period, it has already created hype as it is the first WooCommerce Builder that follows the Gutenberg ecosystem. But the question remains, is it worth trying?

Well, it is too early to say as it is in its initial stage. We can easily see the offerings are rich and effective. But the real challenge will come when the users start using it with different types of themes. For now, we can talk about the pros and cons that I found with its first impression.


  • Premade Templates
  • Flexible Condition Selection
  • Gutenberg Ready
  • Multi-Device Responsiveness
  • Ease of Condition Selection
  • Proper Documentation
  • Multiple Starter Packs
  • Full Customization Options


  • Less Number of Ready Templates
  • Doesn’t Support Custom Fields
  • No Header-Footer Customization Options


That’s all about the Gutenberg WooCommerce Builder of ProductX. Is it worth the hype? It depends on your requirements. The answer is yes if you want to stay with the Gutenberg ecosystem. But suppose the ecosystem is not mandatory for you. In that case, you should check out whether it is capable of fulfilling your requirements or not.

Disclosure: This post contains affiliate links. That means if you make a purchase by following any of the affiliate links, I’ll get a small commission without any extra cost to you.


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