Convert Pro Review & Tutorial – Is It Worth It?

Lead generation is one of the most important activities to grow your business. Whether you run a big business or a small blog, collecting email subscribers will not only help you increase your website traffic but also grow an audience.

There are many tools and plugins available that help in growing an email list. One such lead generation tool is Convert Pro.

Convert Pro is a fairly new tool in the market but with its great features, it has made its mark in the industry.

This makes people question:

Is it the best alternative to Thrive Leads and OptinMonster?

Thrive Leads and OptinMonster are the best lead generation tools in the market. So why do people compare Convert Pro to these two tools? 

We’ll find this out in this review where I’ll go through Convert Pro in detail to show you what the tool has to offer and how it can help you grow your email list.

What is Convert Pro?

Convert Pro is a lead generation plugin for WordPress. With this plugin, you can collect emails and grow your email list.

The plugin offers various features such as a drag-and-drop builder, different types of opt-in forms, and more. 

Convert Pro was developed by Brainstorm Force, the company behind Astra, the fastest WordPress theme in the market.

They have developed many quality products that are used by thousands of people. This alone is an indication that Convert Pro is a plugin with awesome features.

Convert Pro Features 

Convert Pro is very similar to Thrive Leads and OptinMonster when it comes to features.

Here are the features of the Convert Pro lead generation plugin:

1. Drag-and-Drop Editor

The plugin comes with a drag-and-drop editor just like Thrive Leads and OptinMonster which makes creating opt-in forms very easy. 

Creating opt-in forms with this editor will literally take you minutes without typing a line of code.

This feature makes Convert Pro even better!

With the mobile editor, you can see how your opt-in forms will look on mobile devices and edit them directly without switching your view back and forth.

This saves a ton of time because creating an opt-in form that looks good on mobile is a task that should be done carefully.

Convert Pro plugin offers professionally designed templates that help you increase your conversion rate.

Convert Pro

These templates can be tweaked easily so that it looks exactly the way you want.

Cloud technology is not used by many list-building plugins. But Convert Pro offers it to help you improve your website’s performance.

When you install a lead generation plugin on your website, its templates are also stored on your server.

But with Convert Pro’s cloud technology, all the templates are stored in their template cloud and only the templates you use are installed.

It’s important to display your offer at the right time to the user. This increases the chances of converting them.

Convert Pro offers advanced triggers to give you full control of the timing of your message. There are many triggers you can use with Convert Pro. These are:

  • Exit Intent Trigger: This trigger will display the message when the visitor is about to leave your website.
  • Well Timed Trigger: With this trigger, you can display your message at the right time by custom timing.
  • Welcome Trigger: Welcome your visitors with this trigger. You can display a message to the visitors right when they visit your website.
  • User Inactivity: Make the most out of your visitors by converting them. If a user is inactive on your website, this trigger will help you convert them.
  • After Scroll Trigger: This trigger displays your message when the visitor scrolls a certain level on a page.
  • After Content Trigger: Display your message when the visitor has reached the end of the page.

A/B testing has become an important part of list-building plugins. Split testing helps in finding out what’s working on your website and what’s not.

With A/B testing in Convert Pro, you can test variants of your opt-in forms to find out which one performs better.

Unlike the A/B testing in many list-building plugins, you can run different types of A/B tests in Convert Pro.

You can test the design of your opt-ins or create multiple variants of your message. You can even test different types of opt-in forms and see which performs better.

You can target audiences using the advanced filters that come with Convert Pro. These filters will help you get higher conversion rates.

The advanced targeting filters that come with Convert Pro are:

  • Page Level Targeting: Display relevant opt-in forms on relevant pages using page-level targeting.
  • Referrer Detection: This helps you create opt-in forms customized with messages that match the interests of visitors coming from a particular website. Referrer detection is a powerful way of converting visitors.
  • Device Detection: With device detection, you can display custom messages who view your website through different devices.
  • New vs Old Visitors: Convert Pro lets you show different offers to new visitors and returning visitors to ensure high conversion rates.
  • Cookie Control: This helps you hide your opt-ins for a specified time from the visitors who have already opted in.
  • Logged-in Users: You can hide or display custom messages for users who are already logged in to your website.

Convert Pro provides real-time analytics with the help of Google Analytics integration. With this integration, you can track your impressions, conversions, and conversion rate in the Convert Pro dashboard.

It also tracks your A/B testing impressions and conversions to provide better statistics and help you improve your A/B tests.

Since we discussed above that Convert Pro offers a mobile editor, it becomes obvious that the plugin is responsive.

Convert Pro integrates with all major email marketing providers. So you don’t have to worry whether your email provider integrates with Convert Pro.

Convert Pro Opt-in Form Types

1. Modal Popup

You can create beautifully designed popup forms that will help get more subscribers. There are tons of pop-up templates you can use.

Convert Pro

You can also create your own popup design from scratch.

Yes/No popups are on the full rage these days as they skyrocket conversion rates. You can create such Yes/No popups using Convert Pro.

Info Bar or floating bar is another opt-in form type you can create using Convert Pro. These floating bars are non-intrusive and perfect to display your offers to your audience.

Convert Pro also lets you create stunning slide-in forms. There are different templates available to create your perfect slide-in form.

This type of opt-in form can be embedded before or after your blog post in a page. These opt-in forms types are helpful for offering incentives to your audience relevant to your blog post.

If Before/After forms are not your type, then you can use In Content forms. These opt-in forms can be embedded anywhere within the content on your page.

These are perfect for content upgrades.

You can use the widget box opt-in form type to display your form on the sidebar or in the footer of your website.

A Convert Mat or Welcome Mat covers the entire screen with an overlay opt-in form. This is useful to welcome your visitors with an offer.

Similar to a Convert Mat, a Full-Screen Popup is an overlay opt-in form. But it can be launched anytime with a dedicated call to action.

You can lock your content and ask readers to enter their email addresses to continue reading the article.

In Convert Pro, you can use the content locker in two ways:

  1. Lock the content when the reader scrolls down. 
  2. Use a content locker popup.

So these were the different opt-in form types you can create with Convert Pro. Now, let’s see how to create an opt-in form using Convert Pro.

Creating An Opt-in Form With Convert Pro

Creating an opt-in form using Convert Pro is very easy. Here is a step-by-step process on how to create an opt-in form using Convert Pro:

Once you download and install the plugin, you can go to the Convert Pro dashboard. This dashboard shows a summary of your performance and the call to action you have created.

To create an opt-in form, click on the ‘Create New’ button. Now, select a call-to-action type. We already discussed the different types of opt-ins you can create with Convert Pro. For this tutorial, I’m choosing the modal popup. 

It’s time to choose a template. You can choose any template you like or you can filter the templates based on the goal. After selecting your template, give a name to your call to action. 

Once you have selected your template, you can edit it by changing the text, background, and other properties. The drag-and-drop editor makes this process very simple and fast.

You can also switch to the mobile editor to make changes to your optin for mobile devices.

After making changes to the design, go to the configure tab and set the display rules for your opt-in. There are many targeting and display rules to make your opt-in offer target the ideal audience.

Documentation & Support

Convert Pro makes sure its customers receive top-notch support. There is a detailed knowledge base with over 50 articles about the plugin.

If that’s not enough, you can send a support ticket to the Convert Pro team. The team is very responsive and doesn’t keep anyone waiting as they care a lot about their customers.

Their support ticket form is also very detailed which shows how serious they are about helping their customers.

In a nutshell, Convert Pro provides impressive documentation of their plugin along with very responsive support just in case you run into a problem.

Convert Pro Pricing

Let’s talk about the most important aspect of this plugin: Pricing.

Convert Pro costs $99 for a one-year license and $399 for a lifetime license. With both these licenses, you can use the plugin on unlimited websites.

The one-year license provides updates and support for one year while the lifetime license provides lifetime support and updates.

Compared to Thrive Leads and OptinMonster, Convert Pro is very affordable. Thrive Leads costs $97 for just five websites while here, you get Convert Pro at $99 for unlimited websites.

OptinMonster has a recurring pricing plan which compared to Convert Pro looks costly.

So, one big reason why Convert Pro is the perfect alternative to Thrive Leads and OptinMonster is because of its pricing.

But before we reach the final verdict, let me list some of the pros and cons of Convert Pro.

Convert Pro Pros & Cons 

Here are the pros and cons of Convert Pro list building plugin:


  • Drag-and-Drop Editor. 
  • Mobile Editor. 
  • Advanced Triggers. 
  • Device Detection. 
  • Google Analytics Integration. 
  • Page-Level Targeting. 
  • A/B Testing. 
  • Referrer Detection.  
  • Adblock Detection


Conclusion: Is It Worth It?

Without a doubt, yes.

Convert Pro is one of the best list-building plugins.

The plugin offers top-class features with awesome support. On top of all this, the pricing of the plugin is very affordable considering other list-building plugins.

If you’re looking for a list-building plugin that is not only affordable but does everything you want, then Convert Pro is perfect for you.

If you have any more questions regarding this plugin, feel free to comment below. And if you’re already a user of Convert Pro, share your experiences and thoughts about the plugin in the comments section.

Convert Pro Review

Istiak Rayhan

Ease of Use


Convert Pro is a leading lead generation plugin for WordPress.

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One response to “Convert Pro Review & Tutorial – Is It Worth It?”

  1. Pol Cousineau Avatar

    What impact does Convert Pro have on speed performance? Does it load async or have it load after the main page content? How many codes does it run, only 1 regardless of the number of optins on a page? Thanks

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